Professional Development Week
10 Jun 2024 - 16 Jun 2024 ( WEEK 8)
CHIN ZHI XIAN / 0344352
BACHELOR OF DESIGN (HONS) CREATIVE MEDIA
Professional Development Week
CHIN ZHI XIAN / 0344352
BACHELOR OF DESIGN (HONS) CREATIVE MEDIA
Professional Development Week
REFLECTION REPORTOver the past several weeks, I have attended six enlightening courses that touched upon various vital topics. As a result of these workshops, my understanding and grasp extends beyond financial management, leadership, professional networking, generative AI and digital transformation.
Financial Management and Investment Strategies by Ms. Shandy, MaybankMs. Shandy’s workshop covered the basics of investment and saving. She emphasized the need to save money for investments and savings, budgeting one’s expenses, living within one’s means as well as always keeping checks on one’s finances. Understanding the differences between investing and saving together with the benefits of starting early were critical lessons learnt there-in. She also introduced us to core + satellite investment method which laid emphasis on diversification so as to balance risk with growth. The hands-on demo of MAE app showed how technology can help goal setting and day-to-day spending control.
Leadership Qualities and Career Success by Mr. Charles Brewer, POS MalaysiaFuture employee attributes and authentic leadership were two subjects that dominated Mr. Charles Brewer’s seminar. He insisted that irrespective of one’s socio-economic background, it is important to remain mindful of where you come from if you want to exercise true leadership. The significance of purpose, energy, and cultural fit within the organization was underscored during hiring procedures. Clear communication skills, practice habits or sweating the small stuffs are among his favorite lessons. His motivational words on calculated risk taking and lifelong learning were inspiring.
Maximizing LinkedIn Presence by Ms. SyafiqahThe workshop conducted by Ms Syafiqah covered everything on how to optimize a LinkedIn profile. She explained LinkedIn as a professional networking site and mentioned tips on enhancing profiles for more visibility, lead generation as well as personal branding. Examples of her valuable lessons include writing catchy titles or headings, elegant descriptions as well as making profiles richer with media materials like videos or pictures etceteras.Currently, I found out just how useful it is to have consistent resumes.Resume matching had never been brought to my attention before until now when she said so strongly about it in her speech that all our resumes should match our linked in pages for consistency
Generative AI and Career Development by Mr. Arnav, Deloitte ConsultingMr. Arnav from Deloitte Consulting gave a talk on generative AI that provided deep insights into the possibilities of the technology. Emphasis was placed on how generative AI can be used to foster innovation in technology and open up new job markets. In this regard, Mr. Arnav explained how they use generative AI for various applications and showed how Deloitte leverages Artificial Intelligence (AI) for cost reduction and productivity improvement.
The seminar stressed that technical skills, problem-solving techniques, communication, ongoing learning are key to thriving in this sector.
AI in Digital Media by Mr. Hassan, Malaysian Advertisers AssociationIn his speech, Mr. Hassan discussed the impact of artificial intelligence on modern advertising trends. As he spoke about the improvements made by AI such as personalization enhancement, output amplification and marketing process simplification these were manifested through examples like Grab’s application of CRM Communication through AI , Netflix recommendation system among others. One of the things focused on here is how marketers can apply Artificial Intelligence to optimize their spending while allowing for rapid experimentation.
Marketing jobs will require strategic thinking, critical analysis and inventiveness driven by collective intelligence.
Digital Transformation and Solutions by Mr. Aizian, AplikasiThe digital transformation, digitalization, digitization concepts were covered by Mr. Aizian of Aplikasi during his last workshop. Some of the related phenomena he mentioned include intelligent parking systems and automatic attendance systems implemented in a number of countries around the world. The talk also addressed how there has been a shift from software installations to cloud-based services that are more user friendly and efficient. The other issues which were highlighted included importance of workplace automation, collaborative tools, and data analytics solutions to mention but few. Mr. Aizian concluded by stressing that a company has to go through digital transformation while government legislation encourages it.
In conclusion, the above PDW enabled me understand things related to artificial intelligence for example digital transformation as well as professional networking in financial management leadership among others . Each study session offered tips and insights on how I can advance myself both professionally and personally. Before acquiring these skills I must be prepared for a highly competitive job market so as succeed once I get into employment mode
Generative AI and Career Development by Mr. Arnav, Deloitte Consulting
Mr. Arnav from Deloitte Consulting gave a talk on generative AI that provided deep insights into the possibilities of the technology. Emphasis was placed on how generative AI can be used to foster innovation in technology and open up new job markets. In this regard, Mr. Arnav explained how they use generative AI for various applications and showed how Deloitte leverages Artificial Intelligence (AI) for cost reduction and productivity improvement.
The seminar stressed that technical skills, problem-solving techniques, communication, ongoing learning are key to thriving in this sector.
AI in Digital Media by Mr. Hassan, Malaysian Advertisers Association
In his speech, Mr. Hassan discussed the impact of artificial intelligence on modern advertising trends. As he spoke about the improvements made by AI such as personalization enhancement, output amplification and marketing process simplification these were manifested through examples like Grab’s application of CRM Communication through AI , Netflix recommendation system among others. One of the things focused on here is how marketers can apply Artificial Intelligence to optimize their spending while allowing for rapid experimentation.
Marketing jobs will require strategic thinking, critical analysis and inventiveness driven by collective intelligence.
Digital Transformation and Solutions by Mr. Aizian, Aplikasi
The digital transformation, digitalization, digitization concepts were covered by Mr. Aizian of Aplikasi during his last workshop. Some of the related phenomena he mentioned include intelligent parking systems and automatic attendance systems implemented in a number of countries around the world. The talk also addressed how there has been a shift from software installations to cloud-based services that are more user friendly and efficient. The other issues which were highlighted included importance of workplace automation, collaborative tools, and data analytics solutions to mention but few. Mr. Aizian concluded by stressing that a company has to go through digital transformation while government legislation encourages it.
In conclusion, the above PDW enabled me understand things related to artificial intelligence for example digital transformation as well as professional networking in financial management leadership among others . Each study session offered tips and insights on how I can advance myself both professionally and personally. Before acquiring these skills I must be prepared for a highly competitive job market so as succeed once I get into employment mode



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